Creating An Award-Winning School Newspaper
Is Easier Than You Think. Why?
Kevin Randall
Over 20 years experience
with graphics and printing.
I share my secrets, tips, and skills using Adobe Photoshop, InDesign, Acrobat and more!
FREE!
Subscribe to my FREE Design Secrets and Tips and get 3 FREE Gifts!

1 - Correcting Grayscale Images Mini Video-Tutorial

2 - My Resource List of No/Low Cost High Quality Images
3 - FREE Audio Report: How To Get The Lowest Possible Print Cost From Your Print Provider
Because it's the matter of knowing and implementing the proper industry secrets and tips. The same secrets and tips we've been using for years to help Universities, High Schools and commercial clients win awards.

Have you ever sent your newspaper layout to your print provider only to be unhappy with printed results like dark photos, mis-aligned text, bad registration or a final price that is shocking?! Now you can learn simple print industry secrets and tips that will help your final paper look it's best and have it printed for the lowest possible price!

I will share my "over 20 years" of secrets, tips and skills with you in an effort to provide you with the best information available. My customers include Universities, High Schools and Commerical clients. Now you can have the same information they use to win design awards. These secrets and tips are given in bite-sized pieces so you can quickly review them with your staff.

You will find a wealth of secrets and tips presented as Video Mini-Tutorials, Ready-to-Print PDF White Papers and Audio Recordings that are filled with up-to-date, valuable information. You'll learn skills in Adobe Photoshop, InDesign, Acrobat.

I'll show you how to properly adjust color images, grayscale images, FTP usage, How To Get The Lowest Possible Print Price, PDF creation standards and much, much more.

Membership access to these resources are normally $129 per year. My "Start the School Year Special" is only $47 and gives you access through the entire next school year.

All my secrets and tips are specifically designed for non heat-set web printing, which is the printing process used for newspapers, catalogs and many magazines.

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  • Mini Video-Tutorials online covering photo manipulation, tone adjustments, color correction and much more using Adobe Photoshop and Adobe InDesign to get the best results. Each tutorial is short and to the point so you get the information quickly and can review it with your staff often.
  • Downloadable PDF white papers containing Secrets and Tips you can print and distribute to your staff for easy reference.
  • Audio recordings discussing design, layout and press-related topics for you to download and play to your staff. Always available for convenient replay whenever you need to review.
  • I may even make a custom video just for you. If you have a specific design challenge, let me know. My goal is to help you create the best publication you can.
  • New tutorials and resources are continuously being added so you can be up-to-date on new industry changes.
Take a look at the current topics I've listed below. I'm always adding more resources so if you have a problem you'd like me to cover, please let me know and I may make a video just for you.
  1. Are your printing costs too high?
  2. How is the quality of your printing?
  3. Are your images too dark?
  4. Colors not right?
  5. Are your images pixelated?
  6. Are you an expert in Photoshop and InDesign?

I know producing a publication can be overwhelming sometimes. Now you can learn the secrets and skills professionals use with these video mini-tutorials, audio recordings and pdfs. You'll learn the proper way to adjust grayscale images, do a text wrap around an object, create a press-ready pdf, create paragraph style sheets, get the lowest printing cost and so much more. Here is a sampling of what is available from LearnAndAchieve.com. I'm adding new resources on a regular basis so the value of your membership continues to grow.

Video Mini-Tutorials
Eliminating Built Black Objects - You may not see it on your computer monitor, but black text and objects built from more than one ink can cause misregistration problems and cause your publication to suffer in appearance quality. This video shows one way to eliminate Cyan, Magenta and Yellow from your black areas. Photoshop Acrobat InDesign Tutorial
Correcting Color Photos - Are your color photos realistic looking or do they come out too red or too yellow? What is the total ink limit of your image? This video shows you how to color correct an image and gives you target values to use in Photoshop. Photoshop Acrobat InDesign Tutorial
What is Final Effective Resolution? - Do your images look pixelated or too soft? It may be your final effective resolution is too low. An image with a resolution of 200 pixels per inch (200ppi) enlarged in your layout to 200 percent has a final effective resolution of 100ppi. That's too low. Watch this video for a helpful fix. Photoshop Acrobat InDesign Tutorial
Creating a Press-Ready PDF - Creating a pdf incorrectly is the easiest way to increase your printing bill! Creating a press-ready pdf correctly is the most cost effective way to send your file to press. Check out these easy to follow instructions to ensure you don't have unexpected last-minute expenses. Great for InDesign users. Photoshop Acrobat InDesign Tutorial
Packaging Your Files for Press - If you're sending your native files to press, you must send all the items necessary for your technician to reproduce your file the way you want. Here are some easy to follow steps that will help you get everything together and avoid delays. Photoshop Acrobat InDesign Tutorial
Correcting Grayscale Images - Are your grayscale images coming out too dark, too light or too flat? Have you allowed for dot gain? Check out this easy to follow video for adjusting grayscale images. I will show you how to adjust shadows, mid-tones and highlights like a pro whether you use Photoshop or Gimp. Photoshop Acrobat InDesign Tutorial
Global and Document Defaults - Are you getting tired of changing certain settings every time you create or open a document? This tutorial will show you how to save the application settings, such as inches vs. picas, text wrap, fill and stroke and new text, so you don't have to keep changing them. This is a real time saver! Photoshop Acrobat InDesign Tutorial
The Tool Palette - What do all these tools do? I'll show you how to use the tools effectively, including a few secret shortcuts that will save you tons of time. Photoshop Acrobat InDesign Tutorial
Paragraph Style Sheets - This is where the professionals really shine. Keep the continuity of design throughout your publication and from issue to issue. Photoshop Acrobat InDesign Tutorial
Master Page Elements - Ever print the wrong date or page number? Do your folios match from page to page? How about from issue to issue? This video shows you automatic page numbering a much more. Photoshop Acrobat InDesign Tutorial
Setting Up Your First Document- It's like building a house. You MUST have a solid foundation. This tutorial helps you create a strong first step so the rest of your publication creation goes smoother.
Image Modes and Sizing - Be careful not to throw away critical resolution. I'll show you how to resize your images and keep the resolution you need and get rid of the excess resolution you don't need.
Sending Files Through the Internet Via FTP - I'll remove the mystery of File Transfer Protocol to speed up the transfer of your files and reduce corrupted information.
Creating the Text Wrap You Want - Text wrap can be fun and challenging. I'll help you master professional text wrap skills so you can implement them quickly.
Navigating Through InDesign - A new application can be daunting. Let's take a tour of this incredible tool so you can use it quickly and easily.
The Links Palette - What do the yellow symbols mean? How about the red ones? How do you update a modified image or relink a new image? This video will help you make sure you have good links before going to press.
Building Your Colors Properly - This video will show you specific tips to creating colors that reproduce will on press. I'll go over CMYK, RGB and spot colors.
Much more......
Audio Recordings
What is RGB and CMYK? - If you are going to use color in your publication this is a Must-Know topic. Save money by using the correct color mode.
Spot Color Rules You Need to Know - Spot color publications can be more difficult to create than a 4-color process publications if you don't know some important information about how the color separates. Save $$ on your spot job by building it correctly.
How to Get From Design to Printed Page - Do you know how your design actually gets onto printed paper? Here are the steps your publication will take to go from an idea to the final printed product.
Small Knockouts and Built color Type - This simple concept can make a major difference in the final quality of your publication. I explain how the press functions so you can take advantage of it.
Font Restrictions - Ever have a font substitution in your printed publication? I explain what happens and how to avoid this once and for all.
Layout is Done - You think your done and ready for press. Think again. Budgeting time for these necessary steps will help you meet your distribution deadline.
Much more......
Downloadable PDF White Paper Reports
Black Keylines Around Color Images - You get two benefits here. Both give you a professional result.
Background Screens and Tinted Images - Make sure your type is readable. I give you the proper screen values to use and what to avoid.
Keeping a Tight Grid - Quite possibly the best way to ensure a professional looking publication....and it's easier than you might think.
Using Fileszilla - It's FREE, it's fast, but it can be confusing. I tell you where to get it and how to use it. This paper includes screen shots of what you can expect to see once you have this application up and running.
Much more......

Using the knowledge you will obtain from these tutorials will make you more comfortable designing your publications. A little knowledge will give your staff an advantage over other schools. Your paper will look more professional and could easily gain more advertisers.

Membership access to these resources is normally $129 per year. My "Start the School Year Special" is only $47 and gives you access through the entire school year.

Your Guarantee: My goal is to help you improve your publication. If for any reason you are not satisfied with this service, let me know and I'll refund 100% of your subscription price, "no questions asked."


Yes, I Want To Have Access To These Incredible
Training Resources For Year 2008-2009
For Over 60% OFF!
Additional Options

PS: This is a very special price and will not last long. The price will go back up without notice. Please don't miss out on the special offer.

PPS: The small cost of these resources can pay for itself in savings with your very first print run of your paper. You owe it to your staff to take advantage of these resources today.


-- " I want to thank you for the In-design and Photoshop training you've provided me and my staff.  

What you taught my editors about color curves and layout design helped us to win a silver medal from the Columbia University Student Press Association this past year and to make our paper the most attractive in our school district."

- Ellen Gardiner
The Dorian Scroll
Mt. Tabor High School
Winston-Salem, NC
-- "When I first became editor for the Johnsonian, I have to admit I knew nothing about sending a paper to press, or any of the details to go along with it.

After exchanging a few emails with Kevin Randall over the summer, he invited me to come in for a short seminar to learn the basics for printing the paper.  I learned how to link photos, change image size and resolution, and how to get the final product on the FTP site, all of which were completely foreign to me."

--Keri Todd, Editor in Chief
The Johnsonian
Winthrop University
Rock Hill, SC

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